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Conference Summary



 Broadband Communications: Overcoming the Barriers

Robert W. Crandall
October 4-5, 2001


 
Introduction
Session 1: Approaches to Regulating Broadband Communications
Session 2:  Empirical Evidence on the Demand for Broadband Services
Session 3: Broadband Technology and Competition
Session 4: Regulatory Policy under the 1996 Telecommunications Act    
Session 5: The Potential Economic Benefits of Accelerated Broadband Deployment

Introduction

A conference on the economics of broadband communications was held by the AEI-Brookings Joint Center for Regulatory Studies at Brookings on October 4-5. The conference dealt with public policy issues involved in deploying the requisite facilities to deliver this service to large numbers of households and small business.

The focus of the conference was the evolution of the Internet from a service that large numbers of subscribers access over ordinary telephone lines through low-speed modems to a service that is accessed at high speeds (200 kb/s or more) through cable modems, digital subscriber lines (DSL), or various wireless and satellite services. These new high-speed services allow users to navigate Internet web sites more rapidly and to use the Internet for services, such as video streaming, that are not practicable at low speeds.

At present, most residential and small business subscribers obtain broadband Internet access through cable modems, supplied by cable television operators, or DSL service, supplied by telephone companies over copper wires. As of mid-2001, cable modems enjoyed a large lead over DSL--approximately 2:1, prompting concern that the regulation of DSL providers, but not cable-modem suppliers, has retarded investment in this important sector of the economy.

Session 1:  Approaches to Regulating Broadband Communications

The opening session focused on general approaches to regulating a new service such as broadband communications. The first paper by Bruce Owen, president of Economists, Inc., acknowledged the difference in regulatory approaches to cable modems and DSL, but noted that the difference largely derived from the historical concern over “bottleneck” facilities of telephone companies and the political economy of regulation. Owen considered the discussion of barriers to the deployment of broadband as one of several “mysteries” in the current discussion. He concluded that there is no evidence that broadband facilities are not being deployed rapidly and that there is similarly little evidence that there are regulatory barriers to such deployment. He admits, however, that these conclusions may be premature, given the early stages of broadband development.

Howard Shelanski, Professor of Law at the University of California (Berkeley) presented his paper, detailing the various characteristics of network industries and the propensity of these industries to evolve into a monopoly structure. He then detailed the potential policy responses to a non-competitive market structure in such industries, including common carrier obligations and access to “essential facilities” under the antitrust laws. He pointed out that the regulatory environment finds cable systems under pressure only to open their cable-modems to competitive Internet Service Providers (ISPs) while telephone companies are required to lease their network facilities to rivals. He raises the “threshold” question of why competition from DSL and other services is sufficient to make it unnecessary to regulate cable modem services when similar competition from cable modems is not sufficient for regulatory authorities to decline to regulate telephone company DSL services. This threshold question would emerge as the dominant, but ultimately unanswered question of the conference.

In a lively discussion of these papers, Harold Furchtgott-Roth of AEI offered the view that the uncertainty of the current regulatory climate for broadband is a critical problem, one that economists cannot influence because they are so badly used in Washington. Michael Kellogg, of the Kellogg, Huber law firm, argued that the current asymmetrical regulatory structure penalizes the incumbent telephone companies because their profits are “socialized” while the risks remain with the telephone companies.

Professor Glen Robinson of the University of Virginia Law School offered the observation that the “killer applications” for broadband do not yet exist and are being delayed by the failure to solve copyright problems. Robinson also observed that the “essential facilities” argument assumes a natural monopoly that clearly does not exist in broadband. Why, then, does the current regulatory regime require sharing or “unbundling” of incumbent facilities? Robinson thinks that such unbundling is both unpromising and likely to reduce incentives for investment.

On the other hand, Robert Hall of Stanford University opined that such unbundling reflects a “delicate” intervention that is required because of the incumbents’ “last-mile monopoly” of the local copper-wire subscriber lines. Hall also offered the observation that investment incentives in broadband might be maximized under conditions of monopoly given the large potential network externalities generated by broadband deployment.

Gerald Faulhaber of the Wharton School responded to Robinson’s observation that cable companies are succumbing to pressure to open their networks to competition by pointing out that cable is adopting a “wholesale model” for broadband service, not a network-sharing approach that has been forced on the telephone companies. Jerry Hausman of MIT stressed that any rationale for different regulatory treatments of cable and telephone companies must come to grips with the fact that cable modems have an enormous subscriber advantage over telephone-company DSL. Tom Hazlett of AEI pointed out that such competition should result in a “ratcheting down” of regulation and that there is no argument for regulating “essential facilities,” because they do not exist in this market.

Session 2:  Empirical Evidence on the Demand for Broadband Services

The next session considered the demand for broadband services. Paul Rappoport of Temple University presented a paper he co-authored with Lester Taylor and Donald Kridel on the demand for and use of the Internet. Using a new source of “click-stream” data, he showed that broadband subscribers use the Internet more intensively than narrowband subscribers, but nevertheless the usage patterns of these two groups are remarkably similar. As with other telecommunications services, household use of the Internet is heavily skewed--a significant number of extremely heavy users are on line, even in the early hours of the morning. A preliminary discrete-continuous choice model provided confirmation of the importance of age, income, and education in the choice to subscribe to broadband services.

Hal Varian of the University of California, Berkeley, presented a paper summarizing the results of an experimental study on the demand for high-speed Internet access, conducted at Berkeley in 1998-99. Subjects were provided with access at various speeds and prices per minute  that varied with these speeds. Alternatively they were offered fixed prices for a given quantity of weekly use. Econometric analysis of their purchase decisions revealed that the various speeds offered--8 kb/s to 128 kb/s--were substitutes for each other and that the own-price elasticity of demand was quite high, particularly for higher speeds. The implicit value of time saved by higher speed access was astonishingly low, perhaps because respondents could use the time required for downloading email, for example, in performing other tasks.

Timothy Tardiff of NERA suggested that these results are reflective of an earlier time when the uses of the Internet did not require high-speed access. If the value of broadband is so low, he asked, why has broadband penetration grown from virtually zero in 1998 to about 7 percent today?

Clifford Winston of Brookings commented on the Rappaport paper, suggesting improvements in a future revision of the paper. He observed that the low current penetration suggests that the marginal value of the service is less than its cost for most consumers. He would like to see a demand model that accounts for non-price attributes of the services as they change over time or as they vary over carriers. One could then obtain estimates of the consumer’s willingness to pay for the service.

Others at the conference agreed that current or past demand estimates are a poor proxy for the demand for broadband as new uses of the Internet develop. Moreover, as Hall remarked, there is little use of priced content today that would allow the profitable development of new services. Hall also noted that the price difference between narrowband (using a second telephone line) service and broadband services is actually not very great. Leonard Waverman of the London Business School pointed out that consumers may have underestimated the usefulness of “always-on” service that is offered by broadband connections. Jerry Hausman was skeptical that content pricing will spread very widely, and he stressed the fact that new uses of the Internet are likely to depend on the spread of broadband.

Session 3:  Broadband Technology and Competition

The next session dealt with intramodal competition in the delivery of broadband services--wireless versus wires and DSL versus cable modems. Jerry Hausman’s paper offered a number of perspectives. First, he provided evidence that wireless services have already begun to compete aggressively with traditional wireline voice services. Second, he demonstrated that broadband competition is occurring in Korea without wholesale regulation of the incumbent telephone company. Third, he provided a five-part test for the need to regulate incumbent services that leads to the conclusion that regulation of incumbent telephone companies’ provision of DSL is not necessary.  Fourth, he stated that the unbundling regime in the United States that has been established to facilitate entry is inefficient because rates are set at TELRIC. He suggested that this regime might even be responsible for the wave of CLEC failures that began in early 2000. Finally, he concluded that competition in broadband services from commercial wireless providers through the new “3G” technology will be slow to develop and particularly slow in the United States because regulators have moved too slowly in freeing spectrum for it.

In the second paper of the session, Charles Jackson provided a technical analysis of the various broadband delivery systems. He considered fiber to the home, DSL from a central office or a set of remote terminals, and cable modem service (fiber-coaxial cable). He spelled out the disadvantages and advantages of each. For instance, the speed of DSL service attenuates sharply with increasing loop length while cable modem service suffers congestion costs due to sharing a common path to the fiber node. He pointed out that discussions of deliberate carrier delays in deploying these technologies are misguided because the available technology was not even developed until the mid 1990’s, and the prices of modems were in excess of $1,000 in the early 1990’s. It was only when modem prices fell to the $100-$250 range in the latter part of the decade that widespread broadband deployment became possible.

The first discussant, Bob Hall, pointed out that Korea’s broadband market is dominated by the incumbent telephone company, but U.S. telephone carriers have not been as successful because they fear cannibalizing, i.e., reducing the demand for, other high speed services. The U.S. therefore needs competitive DSL providers (DLECs) and an unbundling policy for telephone companies, but he could not offer a reason why a similar policy is not necessary for the “last mile” of cable companies.

A second discussant, Keith Bernard of Hughes Network Services offered the view that the DLECs and fixed wireless operators are failing or have failed in no small part because they tied their fortunes to DSL. The remaining carriers with a fixed wireless strategy, including WorldCom and AT&T, are using it only as a complementary “fill-in” strategy where other systems are not available. He offered the view that his company, the owner of the DirecTV satellite service, will soon have new Ka-band satellites with hundreds of spot beams that can offer millions of households and businesses two-way broadband Internet connections.

In further discussion, Hausman offered the view that further vertical separation of telephone company operations would be disastrous. Hausman offered the view that open access for ISPs on both the telephone-company and cable networks is a good idea, a view supported by Hall. Gerald Faulhaber offered the view that there is no reason for regulation of any new facilities developed for broadband.

Session 4:  Regulatory Policy under the 1996 Telecommunications Act

The next session dealt with the current regulatory regimes for broadband services with particular emphasis on vertical integration. Gerald Faulhaber began with a paper that asked: Why has broadband roll-out been so slow? In fact, he concluded that broadband has grown more rapidly than wireless telephone service had two decades ago. If there are problems, he surmised, they are in the supply side rather than inadequate demand. But he concluded that the supply problems are probably not due to regulation, but to difficulties that the telephone and cable companies have had in extending broadband service to many neighborhoods and installing it once it is ordered by a customer. These problems occurred because the Internet developed in an unpredictable manner and therefore required the cable and telephone carriers to adapt their networks rapidly to the delivery of a new broadband service. He suggested that new technologies are likely to render DSL services obsolete rather soon. His view is that regulatory costs for the incumbent local telephone companies are not likely to be very great and that the companies are rolling out DSL as fast as they can to compete with cable. Nevertheless, he reiterated his view that unbundling and line sharing should be limited to legacy facilities and not imposed on new facilities.

Thomas Hazlett’s paper observed that requiring the telephone companies to allow unbundled access to their networks for broadband competitors (DLECs) destroys the benefits from vertical integration and thereby reduces investment incentives. Pressing for even more vertical dis-integration through structural separation--as AT&T has in various state proceedings--only exacerbates these problems. Given the fact that there are competitive suppliers of broadband in most geographic markets, there is no “bottleneck” problem to regulate. Indeed, he showed that the “q ratio”, the ratio of market value to reproduction cost of assets, is much greater for cable companies than for telephone companies. Who, he asked, has the monopoly power? His paper observed that the demand for regulation of ILEC facilities and open-access requirements for cable television systems is simply a reflection of rivals’ desire to impose costs on the competitors’ facilities.

In his comments on these papers, Leonard Waverman observed that we do not yet have convincing evidence of the burden from regulation. Using new data on European Union broadband, he suggested that economists should undertake an analysis of the wide differences in broadband roll-out and the share of DSL and cable in this deployment. Gregory Sidak of AEI disagreed with Faulhaber’s view that the incumbent telcos have only begun to deploy DSL because of cable competition. Moreover, he is concerned about Faulhaber’s apparent endorsement of municipal governments building their own fiber networks. Commenting on Hazlett’s paper, he reiterated Hayek’s views that sensible rules derive from negotiation, not legislation.

In the discussion that followed, the focus was on the unbundling requirements that regulators have placed on telephone companies. Furchtgott-Roth observed that this regime was designed for voice networks, not broadband. Dennis Weller of Verizon observed that these requirements are likely to reduce investment by both entrants and incumbents. William Lehr of MIT suggested that if Hazlett’s estimates of the cost of building facilities are accurate, the problem will solve itself because the telephone companies will disappear.

Session 5:  The Potential Economic Benefits of Accelerated Broadband Deployment

The final session dealt with the likely ultimate value of broadband deployment, regulatory barriers, and subsidies. Austan Goolsbee of the University of Chicago looked at alternative approaches to estimating the value of broadband to consumers. He used the results of a 1999 consumer survey in his analysis, a period of relatively low penetration of broadband. Extrapolating these results into the future is extremely sensitive to alternative assumptions about the form of the demand relationship. The desirability of a subsidy program depends on whether the subsidy simply allows consumers with a relatively low willingness to pay to subscribe or permits suppliers to overcome the high fixed (sunk) costs of rolling out the service to new areas. Goolsbee showed that paying the subsidy to the producers as a lump sum is far better than subsidizing consumers with low willingness to pay, but even such a subsidy produces favorable results in only a few markets.

Robert Hahn of the AEI-Brookings Joint Center and Timothy Tardiff begin their paper with a review of the recent work on the effects of information and technology (IT) on productivity growth. They then contrasted two views of the effects of regulation on broadband: the “good-for-growth” view and the view that regulation retards innovation and growth. They then turn to a review of earlier case studies drawn from the communications sector to distinguish between these two approaches, concluding that the latter view is likely to be the correct one. Finally, they review recent estimates of the likely value of full deployment of broadband, particularly a study undertaken by Robert Crandall and Charles Jackson. They were unable, however, to test the validity of this forecast.

In his discussion of these papers, Jeffrey Rohlfs pointed out that many of the recent estimates of the effects of IT on productivity growth may be overstated due to excessive adjustments of output for quality change. He agreed with Goolsbee that any attempt to estimate the value of broadband in the future depends very much on the form of the demand function being used.

Robert Crandall observed that Goolsbee’s results are based on very old data--two years is a long time in the history of broadband. Crandall also pointed out that neither Goolbsee or Hahn-Tardiff have attempted to gauge the “network effects” from greater broadband penetration. Turning to the subsidy issue, Crandall suggested that Goolsbee should take into account the welfare costs of raising the subsidy monies. Universal service policies are very costly because they “tax” price-sensitive services. Finally, Crandall suggested that the regulatory lessons that are relevant to the current broadband debate should be drawn from the transportation sector, because ICC regulation of transportation responded to competitors' complaints about their rivals’ new services or rate reductions rather than to price increases.